The Analyst’s Guide to GA4 [Google Analytics 4]
If you’re an Analyst ramping up on GA4, this guide is for you.
Looker Studio + BigQuery + GA4: How to View Multiple Parameters on the Same Event
This post will show you how to create a table that shows multiple different parameters of the same GA4 event as dimensions using Looker Studio and BigQuery.
Looker Studio + BigQuery + GA4: Viewing a Parameter Across Multiple Events
Sometimes you have multiple actions with separate event names that share a common parameter. This post will allow you to view how frequently each event occurs by the value of your event parameter.
Using BigQuery and Looker Studio with Google Analytics 4
The goal of this post is to share tips and best practices for visualizing your Google Analytics 4 data in BigQuery and Looker Studio, and give you a few samples to help get started.