At first glance the User ID seems simple enough, but it can get a big complex when you start pulling reports. The purpose of this post is to explain how the User ID is used to generate reports.
This post will bring you up to speed on how to install the User ID across your platforms and verify that it is working properly in Google Analytics.
There are many reasons why you might opt to set up a “page_view” event that is separate from your configuration tag. This post will explain why you might need to do this, and share some best practices to make sure you’ve done it correctly.
This post will explain how GTM works with Firebase Analytics and why you should consider using it.
Get started with Google Analytics for Firebase by creating an “App + Web” property, and then setting up data streams for each of your websites and/or apps.
This post will introduce you to the new concepts that differentiate Google Analytics from the App + Web properties used with Google Analytics for Firebase