About Me

Hello, I'm Ken.

I’m a marketer with a MBA from the University of Georgia who has spent most of my career as a data analyst and consultant.

This website started as a blog to help Analysts ramp up on Google Analytics 4, but it has evolved to cover a broad range of marketing and data analysis topics. I work hard to keep this content updated and relevant, but I always welcome feedback.

If you have questions or concerns, the best way to reach me is to post in the Community Forum.